## Analytics Nodes

Analytics Nodes let you take advantage of Cognigy.AI’s comprehensive marketing functionality. Use and update [Contact Profiles](https://docs.cognigy.com/ai/agents/analyze/contact-profiles) within your Flow for personalized, adaptive Flows that connect with your audience.

### Nodes Overview

- **Activate Profile**  
  [The Activate Profile Node activates the](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/activate-profile) [Contact Profile](https://docs.cognigy.com/ai/agents/analyze/contact-profiles).

- **Add Memory**  
  [The Add Memory Node stores any text, user input or other details in the Contact Profile.](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/add-memory)

- **Blind Mode**  
  [The Blind Mode disables logging completely or selectively, for example, to exclude sensitive data from AI Agents’ logs.](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/blind-mode)

- **Complete Task**  
  [The Complete Task Node tracks the completion specifically of a](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/complete-task) [Task](https://docs.cognigy.com/ai/agents/analyze/goals-and-tasks/tasks) once the Node is triggered.

- **Deactivate Profile**  
  [The Deactivate Profile Node deactivates the](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/deactivate-profile) [Contact Profile](https://docs.cognigy.com/ai/agents/analyze/contact-profiles).

- **Delete Profile**  
  [The Delete Profile Node deletes the currently active](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/delete-profile) [Contact Profile](https://docs.cognigy.com/ai/agents/analyze/contact-profiles).

- **Merge Profile**  
  [The Merge Profile Node merges the current session to a](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/merge-profile) [Contact Profile](https://docs.cognigy.com/ai/agents/analyze/contact-profiles). You can configure the Node with an identifier that you can use as a user ID.

- **Overwrite Analytics**  
  [With the Overwrite Analytics Node, you can selectively overwrite the Analytics data that before storing it in](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/overwrite-analytics) [Insights](https://docs.cognigy.com/insights/overview).

- **Request Rating**  
  [The Request Rating Node requests a rating from the user.](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/request-rating)

- **Track Goal**  
  [The Track Goal Node lets you monitor the progress specifically of](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/track-goal) [Goals](https://docs.cognigy.com/ai/agents/analyze/goals-and-tasks/goals) within a Flow.

- **Set Rating**  
  [The Set Rating Node extends the analytical capabilities of Cognigy.AI together with the](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/set-rating) [Insights](https://docs.cognigy.com/insights/overview) application.

- **Update Profile**  
  [The Update Profile Node updates](https://docs.cognigy.com/ai/agents/develop/node-reference/analytics/update-profile) [Contact Profile](https://docs.cognigy.com/ai/agents/analyze/contact-profiles) information.